Zenfone 4 Max
Zenfone 4 Max Product Video is an online product video created for the launch campaign of a smartphone with a high-capacity battery. The video presents the smartphone as a companion for outdoor activities and sports. Elements of ball games and court lines are combined to suggest movement, racing and play at a bright and lively pace. The aim is to express a spirit of energetic participation and to reach a young audience. The video is made with 3D computer-generated animation and rendered with graphics processing units.
Zenfone 4 Max Online Product Video by Chung-Yu Huang has been identified as an innovative illustration of communication design by the A' Design Award & Competition. Zenfone 4 Max Online Product Video was awarded the Iron A' Design Award in Movie, Video and Animation Design in 2020. The A' Movie, Video and Animation Design Award is an international, meritocratic, just and fair design prize that recognizes excellent design of feature films, short films, documentaries, animations, music videos, experimental films, commercials, trailers and more.
