DZGN

DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Viewpoints

Viewpoints is the visual identity of a street furniture design exhibition held in Tainan. The identity connects the 400 year history of Tainan with contemporary culture and alleyway life. Hand drawn illustrations and simple pen style outlines show people, objects and spaces in daily interaction. The color palette is taken from local architecture, including red brick, pale yellow walls and warm accent tones. The design is applied to posters, guidebooks, signage, social media and digital installations, and each format is adjusted to keep the presentation consistent.

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Cyber Mind

Cyber Mind's identity is built on the interplay between human cognition and digital innovation. Inspired by the structure of neural connections and atomic bonds, the design conveys intelligence, precision, and seamless integration. The visual system balances geometric accuracy with fluidity, creating a dynamic yet structured aesthetic. This approach ensures clarity, adaptability, and a strong visual presence across various media, reinforcing Cyber Mind's role as a forward-thinking technology brand.

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Onshore Roasters

Onshore Roasters brand identity reflects the harmony of luxury, nature, and sustainability. The logo unites a coffee bean, sunbeams, and waves, embodying the ritual of a perfect morning at sea. A carefully chosen earthy palette and recycled paper packaging reinforce the commitment of the brand to elegance and eco conscious values. Inspired by the yachting lifestyle, the design balances simplicity and sophistication, creating a seamless connection between quality coffee and the open waters.

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Good Old Days and Pollinators

The Good Old Days and Pollinators Garden Showcase reflect the social transformation in China from rural living to urban community life. Inspired by the coexistence of aging residential buildings and nature, the design recreates a pocket garden that simulates an ecological restoration site amid remaining structures after relocation. Through natural planting that attracts pollinators and a multi-sensory, interactive layout, the garden becomes a street-corner retreat, blending ecological value with cultural memory and immersive experience.

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Doritos x Empirical Nacho Cheese Spirit

Doritos x Empirical Nacho Cheese Spirit is an influencer kit created for a limited edition spirit infused with Nacho Cheese flavor. The Nacho Cheese flavor of Doritos is widely known and has been used in dips, popcorn and other products. In 2023, the flavor company Empirical presented Doritos with a new use for the flagship flavor: a Nacho Cheese infused spirit. The packaging introduces the unexpected pairing to media and online audiences. The limited release sold out in less than six hours and received national press attention.

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Terra

Terra is an animated short film in which dust, gravity and man-made ruins are the main subjects. The film runs for about five minutes, uses an aspect ratio of 2.35:1 and is set to the music track E2 by the band Muay. Terra is presented as a tribute to architecture, technology, science fiction cinema and music. The work was created with 3ds Max and Corona Renderer, with editing and color correction in Adobe software. Animation, camera work and lighting were made by hand, while collisions, explosions and cracks were simulated with plugins. Brutalist forms guided the visual direction.

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