Mouled Bonbon
This is a packaging design for special bonbon sized nuts candy only made for the Mouled occasion. The design concept is based on the shape of a wrapped bonbon adapted to the length of the tube. The designer simplified the Mouled traditional folklore festival to minimal iconic elements using clear geometric lines. He created the Doll, Knight, Horse, Evil Eye, and Dove with vivid color blocks. Using the same geometric style, he created the Mouled Bonbon bold typography bringing the concept together. This Mouled Bonbon is a modern take on an ancient conventional celebration.
Mouled Bonbon Seasonal Packaging by BOLD Branding was identified as an innovative example of communication design by the A' Design Awards. Mouled Bonbon Seasonal Packaging earned the Iron A' Design Award in Packaging Design in 2023. The A' Packaging Design Award is an international, juried, academic and meritocratic design competition that celebrates exceptional design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
