Eco Surecare
Eco Surecare is a packaging design for women's underwear. The packaging follows a minimalist visual style, with an elegant color range and simple, strong lines. The structure is formed from a single piece and is assembled without glue, which saves material. The sides of the box form a triangular shape, so the boxes can be stacked in a staggered way and reduce transport space by about one fifth. Recyclable and degradable paper is used. A health information label is printed inside the box and is seen when the box is opened.
Eco Surecare Underwear Packaging by Shen Duan was identified as an exceptional representation of communication design by the A' Design Awards. Eco Surecare Underwear Packaging received the Iron A' Design Award in Packaging Design in 2024. The A' Packaging Design Award is an international, jury-voted, fair and ethical design competition which rewards outstanding design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
