Reign Title
The combination of "product + calligraphy + reign title" creates a distinctive visual identity. A reign title is an auspicious word itself that delivers a good wish. When it is applied to the product package in the form of calligraphy, the product has a imprint of classical Chinese culture and a social attribute, and the auspicious blessings of the product for consumers are delivered, so that consumers have more to talk about when drinking.
Reign Title Liquor Bottle by Sunkiss Design Team was highlighted as an innovative example of communication design by the A' Design Award. Reign Title Liquor Bottle won the Bronze A' Design Award in Packaging Design in 2020. The A' Packaging Design Award is an international, juried, academic and meritocratic design recognition program that honors superior design of bottles, boxes, cans, pouches, tubes, cartons, wrappers, bags and more.
