DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Spectator Assistant Video Application

Baidu AI Cloud Video Application Interface Wednesday, 12 March 2025

Spectator Assistant

Spectator Assistant is a video application designed for watching sporting events. The application identifies and analyzes information such as player positions, personal details, highlight moments and technical terms, then presents the results visually to reduce confusion. An animated digital human supports the viewing experience. Color vision assistance improves color recognition for color blind users, and intelligent subtitles support hearing impaired audiences. Selected players or actions can be used to edit short video clips quickly.

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Jundao Guiniang Baijiu Packaging

SHANGHAI GUIJIU CO., LTD. Baijiu Packaging Packaging Tuesday, 11 March 2025

Jundao Guiniang

Jundao Guiniang is a packaging design for a high-end Chinese Baijiu spirit. The hexagonal white ceramic bottle is decorated with a traditional Chinese ink painting, applied by enamel firing. The soft halo of the painting suggests mountains and rivers and refers to the natural environment of the production area. A bronzing process outlines the terrain of the origin region in fine layers. The golden cap is shaped as a personal seal and can be kept as an ornament. The design expresses Chinese culture, respect for nature and the value of tradition.

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Qingjiu Packaging

SHENZHEN JINJIA NEW SMART-PKG CO.,LTD Packaging Packaging Monday, 10 March 2025

Qingjiu

Qingjiu is a packaging design created for a wine intended for women. The bottle is made of glass and the outer box is finished with foil stamping. The bottle shape is inspired by the female figure and conveys a noble and elegant character that draws on Eastern and Western culture. A dynamic texture on the upper part of the bottle contrasts with the plain lower part. The box structure is divided by curved lines that recall the body. The box is 300 mm high, 120 mm long and 115 mm wide. The package opens from the front and the cap is unscrewed.

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Bamboo Slips Liquor

Qianying Niu Liquor Packaging Sunday, 9 March 2025

Bamboo Slips

A Chinese liquor bottle design inspired by ancient bamboo slips used in documenting Chinese culture and the Cang-Shan liquor distillation process has been unveiled. The black exterior exudes purity and depth, while a Chinese poem carved on bamboo slips inside adds sophistication. All materials used are sustainable and reusable, presenting a solution to the recycling dilemma in the liquor industry. This design blends calligraphy, bamboo slips, and an intricately shaped bottle to revive the reading and drinking cultures central to Asian society.

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Qiushi Academy

U A D Academy Cultural Heritage Saturday, 8 March 2025

Qiushi

Qiushi is an academy building complex designed for a university campus in Hangzhou, China. The complex holds small and medium academic talks, conferences and exhibitions. Based on the earlier Qiushi Academy, the design combines modern functions with traditional Chinese architectural form. Staggered buildings around a courtyard follow the topography and water system of the site. Reinforced concrete replaces brick and timber, and a long-span truss structure creates a lecture hall without columns. Reflective coated glass under the eaves brings more daylight into the interior.

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Lay's More Belgian Really Impossible Food Package Design

PepsiCo Design and Innovation Food Package Design Packaging Friday, 7 March 2025

Lay's More Belgian Really Impossible

Lay's More Belgian Really Impossible is a limited edition packaging design for potato chips sold in Belgium. The packaging presents two new local flavors developed with Brussels Ketjep. Belgian consumers were invited to submit design concepts with a strong local character, and the two most voted concepts were featured and credited on the packs. The approach responds to a snack market in which local brands offer relevant flavors and claims. The design aims to retain current buyers of the Lay's brand and to attract new ones.

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