DZGN

DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

For India

India Packaging is a packaging system created for a consumer electronics product line sold in the Indian market. The design uses a contrasting orange and black color scheme to increase visual impact and to reflect the main brand color. A dedicated area on each box carries the brand identity, so the same style is kept across products of different categories and sizes. A clear structure on the front presents key product information, the slogan and the main selling points. Each box is made of paper, die cut and folded into shape.

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Mtn Dew AMP Game Fuel Launch

Mtn Dew AMP Game Fuel Launch is a beverage packaging and brand identity design for a ready to drink performance drink made for gamers. The visual identity is built to suit the gaming and e sports environment while avoiding common cliches. A strong graphic foundation supports future products, partnerships and consumer experiences. A complete set of launch assets was developed, covering the brand, the product and the consumer experience. The design aims to present the drink in an authentic way to e sports athletes and gamers.

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Art Shield

Art Shield is a temporary pavilion designed to protect a public statue during winter. The pavilion surrounds the Vorosmarty monument in a central square of Budapest. Instead of the common plastic cover, a translucent structure keeps the monument visible to visitors. The steel frame and birch plywood roof were developed with parametric software, with the steel parts laser cut and welded and the roof shaped by computer controlled machines. A transparent plexiglass facade shields the marble from driving rain. The pavilion can be assembled, dismantled and stored quickly for reuse.

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Textile

Textile is an urban art center created within a former blanket factory in Deqing County, an area with a long silk weaving history. The renovation retains historical elements of the old building and follows its original architectural structure. Broken lines integrate the building form into the interior. LED light strips recall yarn and weaving machines. The 2000 square meter space holds a historical exhibition hall and a community art center with a library for young people. Cultural memory is joined with new public functions.

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Hanyangling

Hanyangling is a museum exhibition design dedicated to the Han Dynasty in Xi'an City. The museum covers 1600 square meters on two floors, one of which is underground. Han Dynasty pottery figurines unearthed by archaeological excavation are displayed in cabinets made in three sizes. Spotlights are added in different numbers according to the density of the relics on show. Stone is used on the walls and grey plastic on the floor to create a calm atmosphere. Multimedia interactive areas and a reproduction of an archaeological site explain the culture of the period.

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Timeless

The owner bought Crawfordton House in Scotland in April 2013, striving to restore the original taste of the ancient Scottish nobility, and compatible with modern life. The characteristics and historical deposits of the ancient castle are preserved with original flavour. The design aesthetics and regional culture of different centuries collide with artistic sparks in the same space.

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