DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Boo Baby Friendly Cleaning Product

Evgeniya Abramova Baby Friendly Cleaning Product Packaging Wednesday, 14 August 2024

Boo

Boo is a packaging design for a line of cleaning products intended for homes with young children. The line includes a gel for washing children's dishes and toys with chamomile extract, a floor cleaning gel with aloe vera extract and a bathroom spray with tea tree extract. The products are based on natural ingredients, without dyes and fragrances. Each plastic bottle carries a shrink sleeve label in pale colors. Illustrations of microbes appear on the labels, and each product shows a different microbe. Clear areas of the bottle suggest that germs are wiped away.

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Lays Heartwork Campaign

PepsiCo Design and Innovation Campaign Advertising Tuesday, 13 August 2024

Lays Heartwork

Lays Heartwork is an advertising campaign created for the Lays brand during the Covid-19 pandemic. The campaign thanks the people who work behind the scenes within the Lays value chain, including farmers, factory workers, truck drivers, retailers and delivery workers. Bright and optimistic colors are combined with direct messages of gratitude across the pack design. Each pack becomes a tribute to community workers who are rarely thanked in person. The intent is to show that such daily work is not only hard work, it is heartwork.

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Time Facial Mask

Jie Yang Facial Mask Packaging Monday, 12 August 2024

Time

Time is a packaging design created for a moisturizing facial mask. The box opens like a book, so the pages can be turned from the first to the last. The artwork uses a water beast from ancient Chinese mythology and colors taken from the Dunhuang murals. The outer package measures 200 mm long, 110 mm wide and 50 mm thick. Degradable paper is used as the main material. A UV brightening treatment and repeated embossing add contrast to the dark background. The design links traditional culture with a modern cosmetics brand.

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Wafers Lab Packaging

Dodo Design Co., Ltd. Packaging Packaging Sunday, 11 August 2024

Wafers Lab

Wafers Lab is a packaging design created for a new wafer confection by a pastry brand. The package uses colorful illustrations drawn in a pop art style, showing pastry chefs and animals at work in an imaginary factory. The bright colors suggest the taste of the sweets and help the package attract attention on store shelves. The inside of the package is also illustrated, so the box can be kept and used as a decorative object in a room after the sweets are eaten. The packaging is produced in three sizes.

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Shangri La Red Wine

Pufine Creative Red Wine Packaging Saturday, 10 August 2024

Shangri La

Shangri La is a packaging design for a series of three red wines. The labels use traditional Oriental ink painting textures to suggest the flow of wine and the trunk of an old vine. Placed side by side, the three packages form one winding trunk. Each package carries an animal from the producing area: a butterfly for air, a fish for water and a pika for soil. The labels are made of kapok paper with a rough surface, and embossing forms the texture of old bark. The design draws attention to traditional art and to the natural environment.

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Ryujin Illustration

Rom Joseph M. Pamintuan Illustration Graphic Friday, 9 August 2024

Ryujin

Ryujin is an illustration inspired by the dragon deity of the sea in Japanese mythology. The artwork was made from scratch and follows a minimal approach with a strong focus on detail. The background shows Japanese-inspired waves that reflect the character. The concept was first sketched digitally, then vector linework, shading and color were applied, and final adjustments completed the image. The illustration is printed on posters, greeting cards and shirts. The aim was to convey the power of the character through traditional Japanese imagery combined with a personal style.

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