DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Snow Time L Wine

EvanChen Wine Packaging Friday, 21 June 2024

Snow Time L

Gu Yue Long Shan is the largest group of traditional yellow wine in China, founded in 1664. The new product they created for Gu Yue Long Shan, conveys the idea of enjoying slow time. The graphic design is based on the concepts of water, snow, glutinous rice and time, which are essential in yellow wine, and depicts the local mountains and water to form a complete picture. For female users developed a thin packaging, using pulp press film, and combined with the indentation process, to produce a snow wrap feeling.

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BSTN Raffle Sneakers Box

Ralf Kauffmann Sneakers Box Advertising Thursday, 20 June 2024

BSTN Raffle

The task was to design and produce an action figure for a Nike shoe. Since this shoe combines a white snakeskin design with bright green elements, it was clear that the action figure would be a contortionist. Designers sketched and optimized the figure in a very short time as an action figure in the style of the well-known action heroes. Then they designed a small comic with a story and produced this figure in 3D printing with high-quality packaging.

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Eternity Pen

Jianzhe Xie Pen Art Supplies Wednesday, 19 June 2024

Eternity

Eternity is a metal pen designed for everyday writing. The body is made of aluminum and is shaped by high-precision CNC turning of an aluminum tube. The surface is frosted by sandblasting and polishing, then treated with anodic oxidation to make the texture smooth and glossy. The frosted finish softens the reflection of the metal and gives a delicate touch. The random texture refers to the circle as a symbol of time. The clip is cast in zinc alloy and hand ground, and a built-in spring structure holds the pen in books and pockets.

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Don't Lose Your Biculutural Integrated Advertising Campaign

Yingbo Qiao Integrated Advertising Campaign Advertising Tuesday, 18 June 2024

Don't Lose Your Biculutural

Don't Lose Your Bicultural is an integrated advertising campaign created for an ethnic television channel service. The campaign includes eight posters, and each title is written in a different language: Portuguese, Chinese, Arabic, Russian, Japanese, French, Italian and Hindi. The visuals use pixel art and are built around the television test pattern, which refers to the moment of loss. Symbols of the participating countries are joined to create a unified and diverse image. The aim is to encourage immigrant communities to keep their languages and their heritage.

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Cheetos Redesign Packaging

Dennis Furniss Packaging Packaging Monday, 17 June 2024

Cheetos Redesign

Cheetos Redesign is a snack food packaging design created for a corn snack brand in Mexico. New national regulations banned the use of characters on packaging, so the long-standing mascot was removed. A large letter C was developed as the central graphic asset. The letter is typographic, playful and distinctive, and it works across the full flavour range. The design can also be adapted for local markets. Each pack measures 132.5 mm in width and 250 mm in height. Production uses flexographic printing on a foil substrate.

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Cat With Fruits Illustrations

Deng Rui Illustrations Graphic Sunday, 16 June 2024

Cat With Fruits

Cat With Fruits is a series of illustrations created for the packaging of a dried fruit brand. Each illustration shows cats playing with different fruits. The colors were taken from photographs of nature captured with a mobile phone camera and then desaturated to create gentle tones. The drawings were completed in Photoshop CC 2020 at A4 size, 297 by 210 millimeters. The natural palette supports the pure and pollution free character of the product. The series follows the idea of naturalism and aims to give viewers a calm and comforting impression.

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