DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Luzhou Laojiao Chinese Baijiu

Manling Lin Chinese Baijiu Packaging Saturday, 4 May 2024

Luzhou Laojiao

Luzhou Laojiao 1915 is packaging for a Chinese baijiu spirit. The bottle is shaped like a sailing boat, and the visual symbols are refined from the Jiangyang map of Luzhou. The curved form refers to the flowing liquid inside and gives a comfortable feel in the hand. The bottle is made of glass with sprayed color and an applied brand mark. The box is finished with bronzing, embossing and an applied brand mark. The package measures 58 by 158 by 350 millimeters. The aim is a light and luxurious look for drinkers aged 30 to 40, with a modern high-end feeling that keeps the traditional character.

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Alienergy Energy Drink Functional Beverages

Chi Forest Functional Beverages Packaging Friday, 3 May 2024

Alienergy Energy Drink

Alienergy is packaging for a sugar free energy drink. The design uses a slim aluminium can measuring 58 mm in width, 58 mm in depth and 142 mm in height, holding 330 ml. Aluminium was chosen because it can be recycled and repurposed efficiently. An alien figure, drawn as an extension of the brand logo, forms the main graphic and is repeated across the product line. A clean colour palette, straight lines, geometric shapes and metallic accents give the can a strong shelf presence. The information hierarchy highlights the sugar free formula.

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Mardin Cevzat Kasri Ecological Hotel

Isil Gencoglu Tasar Ecological Hotel Cultural Heritage Thursday, 2 May 2024

Mardin Cevzat Kasri

Mardin Cevzat Ecological Hotel is a restoration project for two historic stone pavilions, Cevzat Kasri and Su Kasri. Both buildings were constructed as residences at the end of the 18th century and are reached by passing through vineyards. The existing stone texture was cleaned and preserved, and missing stones were completed with local calcite stone and chipped stone. Present-day additions, such as a staircase, use steel and glass so that new work can be distinguished from the original material. The restored buildings provide eleven guest rooms, a reception, a cafe and a restaurant.

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Radailiai Visual Identity

Inesa Budginė Visual Identity Graphic Wednesday, 1 May 2024

Radailiai

Radailiai is a visual identity created for a manor and a dinosaur park. The upper part of the manor logo shows a stylized fragment of an arch, a pattern of diagonal lines and a motif of water waves. The lower part shows a similar water motif and a stylized dinosaur. Changing the text and rotating the hexagon icon by 180 degrees creates the Dino Park logo, with the dinosaur above and an inverted house below. A palette of deep green and rose gold links the two worlds. The identity is applied to business cards, posters, envelopes and gift bags.

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Mountain Tea Tea Packaging

Xianfeng Wu Tea Packaging Packaging Tuesday, 30 April 2024

Mountain Tea

Mountain Tea is a packaging design for pressed tea cakes. Each tea cake is wrapped like a candy, which makes the tea easier to use and gives a modern look. The wrapping uses environmentally friendly handmade paper, following an older packaging form in a new way. The design holds four independent packages that can be combined into one complete picture on the shelf. The illustration shows tea leaves, tea trees and rare animals of Xishuangbanna in Yunnan, China, where the tea is grown. The package measures 280 by 205 by 70 millimeters.

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Krafton Game Union Brand Experience Design

Plus X Brand Experience Design Graphic Monday, 29 April 2024

Krafton Game Union

Krafton is a brand experience design created for a group of game development studios. The logo design system expresses both the uniqueness of each alliance brand and the consistency of the group. The design is inspired by the crest of a craft guild of the Middle Ages, and a shield-shaped frame is used as the basic form. The same crest shape is applied to all alliance brands and is differentiated by designated colors. Logos, colors, typefaces and key visuals are used across touchpoints such as business cards, forms, icons and advertisements.

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