DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 
Solid Order Jewelry Packaging

Solid Order

Solid Order is a high end jewelry brand from China with a neutral aesthetic influenced by geometric shapes and architectural structures. The brand's visual language focuses on squares and circles, which inspired a packaging design that resembles installation art. This packaging balances form and function, making the box an integral part of the product experience, with the potential for continued use even after the jewelry is removed.

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Florid Sans Typeface Design

Florid Sans

Florid Sans typeface perfectly balances minimalist quality with a combination of contemporary details and classic styles. The font family is geometric in nature with humanist quality rooted in the Swiss tradition, designed with comfortable, breathable apertures that make it stunningly versatile. Each weight includes more than 700 glyphs with stylistic letter and numeral sets and alternative glyphs and discretionary ligatures.

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Beoplay Portal Advertising Campaign

Beoplay Portal

It is a campaign to promote its Beoplay Portal headphones. The streamers shared the production to make it go viral. Under the claim Sound that shapes your world, they had to create 5 scenarios alluding to categories of the video game industry. In addition to having a great visual impact, the experience was elevated to a competition for the location of fetish objects hidden in each frame. The team was faced with a multi-scenario design in which the protagonist was the product and the experience of using it.

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Fifpro World 11 Football Trophy

Fifpro World 11

The Fifpro World 11 trophy is based on Abrazo de Gol, an Argentine phrase for the goal embrace. Eleven components assemble into one cup, expressing a team united in one gesture and shared effort. Voted by more than 28,000 professional footballers, the design works in two states, the assembled cup and a hand held piece for each selected footballer. A streamlined morphology of curve and counter curve gives visual movement to the trophy in both states. Machined from solid aluminum with hand finishing; satin interior, polished exterior, and laser engraving of name and year.

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B. League All-Star Game 2023 Op Art

B. League All-Star Game 2023

B. League All-Star Game 2023 is a key visual created for a basketball event held in Mito, Ibaraki, Japan. The design uses op art, an abstract style calculated to create a special visual effect. The layout is based on the grid board and round pieces of Othello, a board game that originated in Mito. Each square shows an image related to basketball or a building or landmark that symbolizes Mito. Rotating shapes and colors form animations that are full of movement. The visual was made to draw the audience into an immersive experience.

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Fenjiu Jujiang Lingqiong Packaging

Fenjiu Jujiang Lingqiong

Fenjiu Jujiang Lingqiong is a packaging design for a Chinese baijiu spirit. The mountain shaped outer cover recalls the Luliang Mountains, the birthplace of the brand, and can be lifted to reach the bottle inside. The bottle has a small mouth and a pointed base, a form used in Chinese baijiu making about six thousand years ago. The bottle is shaped by hand in ceramic and finished with a gemstone glaze. The outer packaging uses platinum crystal and high temperature metal coloring. The sculptural form allows viewing from all sides.

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