Packaging

Discover 1029 award-winning designs tagged Packaging on DZGN.

Designer: Quyen Vu Work: Packaging Design Classification: Packaging

From Caudat

From Caudat is a packaging system for coffee, produced in one kilogram, 500 gram and 250 gram formats. The design replaces the usual image of coffee beans with graphic mascots inspired by ancient civilizations and by Samoan tattoo art. Yellow and black are used in measured proportion to create contrast without visual discomfort. Open space keeps the layout clear and easy to read. The packs are printed by offset and flexography on paper, aluminium foil and plastic films. The aim is a coffee pack that is easy to remember and easy to describe to others.

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Designer: Xiaoning You Work: Packaging Classification: Packaging

Friendship

The Rice of Friendship is a gift packaging design for Wuchang rice from Heilongjiang, China. The outer box holds 3 kilograms of rice divided into six smaller boxes of 500 grams each, so unopened boxes remain easy to store. Hidden magnets set into through holes in the box and lid form a lock, which prevents accidental opening and scratches during transport. The printed illustration shows two figures separated by mountains and rivers, saluting each other with traditional Chinese gestures. The graphic style recalls classical Chinese landscape painting and expresses friendship.

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Designer: Tingting Wang Work: Sparkling Live Probiotics Drink Classification: Packaging

Yoyic Huojunpaopao

Yoyic Huojunpaopao is a bottle package designed for a sparkling drink containing live probiotics. The drink combines sparkling lactic acid bacteria with live probiotics, low sugar and no fat. The bottle is made of highly transparent PET to give the texture of glass, with a light and slim shape and a capacity of 388 millilitres. The label uses a bold Chinese calligraphic character and bubble graphics to suggest vitality. The design aims to express both taste and health. The bottle is sold in convenience stores under cold chain conditions to keep the probiotics active.

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Designer: Laurent Hainaut Work: Branding and Redesign Classification: Packaging

Germain Robin California Brandy

Germain-Robin California Brandy is a brand identity and bottle label design for a brandy made in California. The visual identity is clean and straightforward, reflecting the unembellished yet uncompromising character of the brand. The logotype stacks the two founder names, separated by a thin line, to express a balance between imagination and rigor in execution. The California Alembic brandy carries a white crafted paper label that notes the variant in red, with a precise description of the distillation and aging methods.

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Designer: Wanling Yan Work: Product Packaging Classification: Packaging

Evershine

Evershine is packaging designed for an in-wash laundry scent booster. The bottle takes the shape of a garment, referring to the care given to family clothing. The white surface and simple form make the purpose of the product clear at first sight and suit the taste of young households. The container is made of high-density polyethylene and is airtight and opaque, which limits evaporation of the fragrance and extends shelf life. The cap also serves as a measuring cup of about 15 grams. Four fragrances are identified by matching colors of the beads, ribbon and lettering.

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Designer: Guangzhou Cheung Ying Design Co., Ltd. Work: Beverage Classification: Packaging

Cilly

Cilly is a packaging design for a rosa roxburghii juice aimed at young consumers. The juice is intended to cleanse the palate during meals while offering a healthy and nutritious option. The container is an aluminium can with a capacity of 245 ml. The can measures 65 mm in length, 65 mm in width and 95 mm in height. The graphics combine a graffiti style with pop art. The brand name is placed within an abstract effect of splashing juice. Bright contrasting colours give the can a young and fashionable appearance.

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Designer: Toshiki Okada Work: Food Package Classification: Packaging

Tokinone

Tokinone is a package design for Dorayaki, a traditional Japanese pastry made by sandwiching bean paste between pancakes. The Tokinone version adds butter cream and flavors such as fruit and green tea. The pattern uses seven colors, one for each flavor, with random shapes that suggest a soft texture. The colors and forms combine old and new, Japanese and Western references. The box is made of non-glossy high quality paper that matches the texture of the pastry. Each cake is given ample space inside the box. All parts are recyclable paper and can be folded flat after use.

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Designer: Wolkendieb Design Agency Work: Rebranding Classification: Packaging

Bread Culinary Explorers

For over 30 years, IBIS Backwaren brings bread and Viennoiseries specialties into the German market. To get better recognition in shelves, Wolkendieb relaunched their brand identity, redesigned the existing portfolio as well as new products. The logo's visual impact was refreshed and reinforced thanks to a bright-red colored frame, and a doubled size on all mediums. The task was to reflect the quality and versatility of the baking products. In order to create a better structure and follow the consumer understanding, the portfolio was divided into 2 ranges: bread and Viennoiseries.

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Designer: Wen Liu Work: Alcoholic Beverage Packaging Classification: Packaging

Mingluye

Mingluye is a packaging design for a baijiu, a traditional Chinese spirit made mainly from mung beans. The bottle shape is inspired by the mung bean, which is also used as a Chinese medicinal material. White vertical bars on the bottle recall the germ of the bean and refer to new life. The bottle body is embossed with patterns of mung bean leaves, stems and fruit, and the cap has a natural earth texture. The outer box is made of special paper with bronzing and embossing. The packaging is kept simple to limit the use of materials.

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Designer: Ruikang Xie Work: Package Classification: Packaging

Eyesight Nutrition

Eyesight Nutrition Package is a gift box created for the 35th anniversary of an optical brand. The box is made of cardboard and measures 290 by 290 by 290 millimetres. Four small boxes are held against the four walls by magnetic fasteners, while a central bucket box holds a calendar, a support base and coupons. Each side presents a pair of glasses for a chosen scene, manuals printed with brand stories and small gifts. The whole structure is assembled by hand. The design connects the brand story with daily working, sporting, entertainment and travel scenes.

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Designer: PepsiCo Design and Innovation Work: Beverage Classification: Packaging

Lipton Pop Art Special Edition

Lipton Pop Art Special Edition is a collection of miniature beverage cans designed for the Russian market. Each 250 ml can carries bright graphics inspired by the bold aesthetic of Pop Art and the styles of distinctive artists. The colourful artwork is combined with the playful and imaginative character of the Lipton brand. The aim is to bring part of the gallery experience into stores and to help the packaging stand out on a crowded shelf. The small format is light and easy to carry, so the drink suits consumption on the go.

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Designer: Xianfeng Wu Work: Tea Packaging Classification: Packaging

Mr.Penguin

Mr.Penguin is a tea packaging design shaped like a penguin. The container body is made of vitreous material, so the spheroidal orange puer tea inside stays visible. A soft wooden cover and a fabric scarf give the package a relaxed and fashionable look. Turning the cover over reveals the face of the penguin character. The form moves away from traditional tea packaging and aims to appeal to younger drinkers of Chinese tea. The empty container can be reused as a storage jar or a vase. Each unit measures 106 by 106 by 240 millimeters.

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