DZGN

DZGN featuring great design, architecture, fashion, graphics and innovation from across the globe.

 

Packaging

Discover 1029 award-winning designs tagged Packaging on DZGN.

Hanwu Liquan 1974 Beverage

Hanwu Liquan 1974

Hanwu Liquan 1974 is a packaging design for a Chinese liquor series. The bottle is made of transparent frosted glass with roasted gold detailing, while the cap and the tag are made of metal. The blue color of the bottle is inspired by jade from the Han Dynasty. Two dragons, based on Han Dynasty dragon patterns, form the main visual element. The shape and the structure follow a minimalist modern style. The packaging box measures 88 mm in length, 88 mm in width and 227.5 mm in height. The design presents traditional Chinese culture in a contemporary form.

Continue reading about Hanwu Liquan 1974 Beverage

 
Yellow Crane Tower Liquor

Yellow Crane Tower

Chu Cellar is a packaging design for a liquor produced in Hubei, China. The bottle is made of ceramic, and its shape imitates a set of chime bells, a cultural relic of the ancient state of Chu. The grain on the bottle body is cast in an open mould, and the box is made of wood. Raised and recessed lines on the surface reduce the chance of slipping during handling. The base of the box works as a display stand, so the empty bottle can be kept as an ornament. The intent is to reflect the history and culture of the region of origin.

Continue reading about Yellow Crane Tower Liquor

 
Luhua Xiaomo Sesame Oil

Luhua Xiaomo

Luhua Xiaomo is packaging designed for grinding sesame oil, a hand-made oil produced in small quantities. The container is a straight cylindrical glass bottle, 50 mm in diameter and 210 mm high. The adhesive label wraps 350 degrees around the bottle and is laid out like an old newspaper, recalling a time when food was wrapped in newspaper. The characters are set vertically, in the manner of old Chinese shop signs. The narrow uncovered gap becomes an embossed steelyard mark that shows the amount held inside.

Continue reading about Luhua Xiaomo Sesame Oil

 
Beautiful Life Mothball

Beautiful Life

Beautiful Life is a packaging design for mothballs sold in China. Mothball packaging is strictly regulated, so most products in the market look alike. Beautiful Life uses a calligraphic logo, peach flowers and a figure drawn from ancient Chinese painting. The opening window has the shape of a bat, a traditional symbol of blessing. The tin can is printed in eight colors, and the paper box is carved and gilded. The tin can seals the odor and can be kept and reused. A hidden inner lid makes the container hard for children to open.

Continue reading about Beautiful Life Mothball

 
Sparkling Juice Beverage Packaging

Sparkling Juice

Sparkling Juice is a packaging design for a carbonated fruit drink. The design combines the label with the shape of the glass bottle. The beveled label follows the curvature of the bottle, and a small fruit label indicates the flavor of the juice. Hand-drawn illustrations show four animals, a flamingo, a leopard, a giraffe and a chameleon, reaching toward four fruits, lime, passion fruit, strawberry and lychee. The bottle holds 290 milliliters and is 20 centimeters tall. Hot silver printing and embossing are used on the label.

Continue reading about Sparkling Juice Beverage Packaging

 
Tongue-Bongue Candy Package

Tongue-Bongue

The wish was to create a package for some kind of food. When developing packaging, it is most important to be unpredictable. Since there are many stereotypical solutions on the market, something else should be sought, one should move away from the templates. And attention was paid on eating process itself such as taking and putting food in the mouth. This was a background to idea. People use the tongue to suck all sorts of sweets. Tongue-shaped lollipops create a surreal metaphor "tongue on (human) tongue".

Continue reading about Tongue-Bongue Candy Package

 
Haci Bekir Packaging

Haci Bekir

Haci Bekir is one of the oldest brands of the world and has an immense legacy. Although the brand name automatically associates with quality and product satisfaction, it is hard for such an old brand to appeal to the new generation. With the rising popularity of halva in Turkish food trend, the brand wanted to benefit from it and update its halva packaging. The simple but eye-catching patterns and colors of the new designs enable Haci Bekir to expand their reach and brand recognition. The design patterns and colors are both inspired by the three halva ingredients and textures.

Continue reading about Haci Bekir Packaging

 
Rikchari Coffee Packaging

Rikchari

Rikchari is a packaging design for a Peruvian coffee brand focused on sustainability and social responsibility. The name Rikchari means wake up in Quechua, and the letter C forms a silhouette that suggests both a coffee bean and an eye. The packaging follows the logo design, which uses a typographic construction inspired by the geometric shapes of the Inca empire of Peru, known as Tocapu. The coffee is grown in Chirinos, in northern Peru, at 1700 meters above sea level. The design presents the coffee as an organic product with a social purpose.

Continue reading about Rikchari Coffee Packaging

 
Chef's Beer

Chef's

Chef's is a label designed for a collaboration beer created by a chef, a winemaker and brewers. The beer combines characteristics of beer and wine and is intended for the fine dining market. The label follows the visual language of wine labels through a minimalist layout, quality materials and an elegant typeface that is both modern and classic. The traditional chef uniform, a white double-breasted jacket with black buttons, served as the inspiration, while a golden line suggests refinement. Offset printing, gold foil and three-dimensional varnish are applied on textured uncoated paper.

Continue reading about Chef's Beer

 
Beltur Go Packaging

Beltur Go

Beltur Go is a food and beverage packaging range designed for use in large urban parks. The food box can be placed on the drink cup, and the straw passes through the box, so food and drink are held with one hand. Small folded areas on the box can be opened to hold sauces. The food box can also be used alone, with a fork placed on top. All parts are made of 350 gram Bristol paper with offset printing, and paper replaces plastic in order to reduce plastic waste. Each pack arrives flat for simple storage and transport.

Continue reading about Beltur Go Packaging

 
Mijia Toothbrush Packaging

Mijia Toothbrush

Mijia Toothbrush is a gift box packaging created for an electric toothbrush set. The outer box takes its form and color from the product inside. A light blue bas-relief covers the surface and repeats the soft lines of the toothbrush. Two high ultraviolet lines are printed over the pattern to add depth and to highlight the elegant industrial design. The light blue hue matches the product, so the box looks unified. The raised graphic makes the surface more three-dimensional and helps the gift set stand out in stores.

Continue reading about Mijia Toothbrush Packaging

 
Oulevi Draft Beer

Oulevi

Oulevi is a packaging design for draft beer. The container is a stainless steel can with a net content of one liter and a flat development size of 274 mm long and 193 mm high. The printed graphic forms the outline of a glass of beer. Illustrations show the origin of the raw materials, which are barley from Australia, yeast from northern Europe and hops from North America. The glass symbol helps consumers recognize the brand from a distance. The aim of the design is to present the product story clearly on the shelf.

Continue reading about Oulevi Draft Beer